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Send multiple weekly newsletters with the team you already have.

FeedOtter pulls content from your site, feeds, CMS, or socials, formats it into a beautiful layout, then gets it ready to send through your existing email provider.

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Turn any URL into newsletter content instantly
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Producing multiple newsletters a week takes an entire team.

Content needs to be copied and pasted into email templates.
+2 hours
Images, text, links, and ads need to be formated and tested by hand.
+1 hour
Email opertations needs to review, approve and schedule.
+1 hour

Create multiple newsletters in the time it takes to create one

Feedotter helps us do more with less—allowing just one or two people to manage the volume of newsletters we produce.

Feedotter Customer Caitlyn
Caitlyn ShawGrowth @ GearPatrol

FeedOtter has streamlined our newsletter process—turning hours of proofing and copy-pasting into a fast, efficient, and consistent workflow.

Jennifer CoffmanMarketing @ Cleveland Clinic

Feedotter saves our small team at least four hours each week on newsletters, and those time savings add up quickly.

Jason OlasMarketing @ Vistage

Automatically pull content from existing sources.

FeedOtter grabs content from feeds, social accounts, websites, APIs, & ad servers, letting your team curate a newsletter in minutes.

Content Curation

FeedOtter formats content to match your existing designs.

FeedOtter grabs content from feeds, social accounts, websites, APIs, & ad servers, letting your team curate a newsletter in minutes.

Existing Design & Template Integration

Keep the advertising and analytics tools you already use

Bring advertisements and analytics assets into your newsletters just like you would any other piece of content. No matter what program you use it will work perfectly with Feedotter.

Ads & Analytics Tracking

Use Feedotter to schedule and send from your email provider.

Feedotter integrates with major ESPs, so you can schedule and send directly.

No need for additional email software.

One-Click Sending & Scheduling

FeedOtter can handle all types of newsletters

Daily Digests

Curate article, news, or opinion piece roundups formatted and scheduled automatically.

Research Roundups

Share long-form reports, white papers, or expert analysis in a polished, branded format.

Daily Digests

Highlight sponsors, advertisers, or partners using their layouts and curated content with tracking.

Regional Updates

Deliver personalized newsletters by geography, topic, or member type reusing core processes.

Multi-Language Translations

Make sure your content is accessible to readers in multiple countries around the globe.

Employee News

Share what’s going on internally in an easy-to-digest format for all teams.

Case Study

  • IEEE Streamlines Editorial Workflow

    IEEE’s editorial team transitioned from error-prone Google Docs and manual content handoffs to a structured, scalable system using Feedotter—empowering builders and editors to collaborate across recurring newsletters with hundreds of issues curated and produced annually.

    10Recurring newsletters
    1000Hours saved annually 
    7Years of using Feedotter 
    Feedotter has become a key component of our editorial production. It’s intuitive enough for our editors to use directly, eliminates manual handoffs, and has saved us countless hours by streamlining the way we curate and produce newsletters
    Feedotter Customer Dan
    DanProduct @ Cleveland Clinic
    Feedotter Customer IEEE

  • The Channel Company Saves 150 Hours Per Month

    The Channel Company uses Feedotter to create 200 newsletters per month by dragging and dropping content into their prebuilt designs—saving over 150 hours of manual work every month. This time reduction has allowed them to focus on creating new products and growing subscribers.

    94%Reduction in time spent per newsletter
    $125KAnnual value of time saved
    8xFaster production with the same team
    Feedotter is the best part of our workflow—it makes our lives so much easier. We can create newsletters in literally five minutes using Feedotter, compared to the 45 minutes it took us before.
    Feedotter Customer Puneet
    Puneet UdasiPlatform Mgr @ TheChannelCo
    The Channel Company Feedotter Customer

  • YouGov Scales to 150+ Monthly Newsletters

    YouGov’s partnership with Feedotter enabled their global marketing team to streamline newsletter production, expand coverage from 2 to 8 regions, and personalize content at scale—leading to significant efficiency gains, improved collaboration, and accelerated growth in their email marketing efforts.

    8xIncrease in reach
    150+Personalized newsletters monthly
    100sHours saved 
    Feedotter has significantly simplified building newsletters for our 8 regions, allowing us to handle over 150 variations per month efficiently.
    Before FeedOtter, we could only cover two regions. Now our team covers all eight regions with ease.
    Feedotter Customer Monica
    MonicaMarketing Autoatmion @ YouGov

FAQs

Everything you need to know about the product and billing.

Can't find the answer you're looking for?
Please contact our friendly team.

Can I use my own template / email design?

FeedOtter works seamlessly with your existing email templates and designs. You can import your current HTML template directly into FeedOtter, or our team can help configure it for you. This ensures your newsletters stay perfectly on-brand while still benefiting from FeedOtter’s automation features. If you don’t already have a template, FeedOtter also provides a library of responsive, pre-built designs you can customize.

Does FeedOtter send the emails?

No. FeedOtter does not replace your email service provider (ESP). Instead, it integrates with platforms like Marketo, Pardot, HubSpot, Eloqua, Salesforce Marketing Cloud, Mailchimp, and others. FeedOtter builds and formats your newsletters, then hands them off to your ESP for sending, tracking, and reporting. This way, you keep all your email analytics and deliverability within the platform you already trust.

How do analytics work with FeedOtter?

FeedOtter doesn’t replace your ESP’s reporting — it enhances it. Because newsletters are sent through your existing ESP (like Marketo, Pardot, HubSpot, Eloqua, Salesforce Marketing Cloud, or Mailchimp), all opens, clicks, and engagement metrics remain tracked in the same place as your other campaigns. FeedOtter simply automates the content and formatting process, while your ESP handles deliverability, reporting, and analytics.

Does this work with my ad platform?

Yes. If your email templates include advertising placements, FeedOtter will support them. You can add ad code, ESP tokens, or dynamic assets directly into your newsletter templates. FeedOtter automatically populates your content while keeping ad slots intact, so your newsletters can carry sponsorships, promotions, or house ads just like they do today.

Do you integrate with my ESP/CMS?

Yes. FeedOtter integrates directly with leading ESPs and CRMs including Marketo, Pardot, HubSpot, Eloqua, Salesforce Marketing Cloud, Mailchimp, and ActiveCampaign. Once connected, FeedOtter builds your newsletters and delivers them straight into your ESP for sending, scheduling, and reporting. This keeps your team working inside the tools you already use while eliminating the manual production work.

Can FeedOtter help me send content to my subscribers based on their content preferences?

Yes. FeedOtter makes it easy to personalize newsletters by connecting to your content sources (blogs, RSS feeds, CMS, or social) and allowing you to curate or tag articles by topic. When combined with your ESP/CRM’s segmentation features, you can deliver content tailored to each subscriber’s interests—whether that’s industry news, product updates, or event information. This ensures your audience receives more relevant emails and drives higher engagement.

Send more newsletters.
Do less work.

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